Innovative and solution-focused digital transformation leader with a passion for building industry leading creative teams and pipelines with extraordinary brands. 20+ years of experience focused on the application of 3D throughout the footwear process, with Design as a catalyst. Led 3D Design teams at Nike that impacted product responsible for billions of dollars in profit. Successfully implemented sample reducing initiatives, resulting in cost and time savings that contributed millions of dollars of savings to each brand. Expert knowledge in 3D from both the Visualization and Manufacturing industries. A history of implementing 3D industry standards into best-in-class footwear brands’ processes, from concepting to consumer.